How To Accelerate The Growth Of Your YouTube Channel

Did you know that YouTube, with over 2.1 billion subscribers globally, is the second most visited website on the internet? It’s also the second largest search engine.

Are you aware that YouTube currently has 2 billion monthly active users and is expected to reach almost 3 billion users by 2025?

That is why businesses and organizations want to know how to expand their YouTube channel and how to maximize the platform’s potential for their goals. Today, in this guide, we’ll show you how to boost the growth of your YouTube channel.

Creating Attention-Seeking Thumbnails

According to YouTube, “thumbnails are frequently the first thing users will see when they find one of your videos, and 90% of the best performing videos on YouTube have personalized thumbnails.”

That’s why it’s essential to use custom video thumbnails that are both engaging and pleasing to the eye. Despite using a random screenshot as your thumbnail, it captures the interest of your readers. Simply begin by utilizing colors that stand out on YouTube’s platform, such as blue, orange, green, and yellow, while also ensuring that the font sizes for your titles are visible, even on a small screen, as the majority of YouTube videos are seen on mobile devices. Your thumbnails must also deliver on the promise of your content, in addition to being attractive. Otherwise, your viewers would stop watching your video before the end.

Optimize Your Videos For Visibility

Did you know that YouTube videos appear in 70% of the top 100 Google search results? If you want to test it out, any given product or how-to query on Google will return something on YouTube.

Another fascinating aspect is that YouTube results sometimes appear before traditional blog posts or web pages. As you are aware YouTube is the second-largest search engine in the world in and of itself, similar to Google where people search products by typing a query in search the same principle is also applied on YouTube. Take your YouTube videos like any other piece of content that needs to be optimized in terms of keywords, tags, etc.

You might wish to adopt some of the best practices for YouTube SEO to boost your chances of showing up:

• Mentioning keywords in your video
• Adding target keywords in your video titles and descriptions
• Increasing video engagement in the form of likes, comments, views to help determine where videos will rank in their search results
• Using categories to assist YouTube to get a better understanding of who to show your videos to
• Use of tags, you can also add tags to your videos to give YouTube more context about your content.

If you are interested in learning more about YouTube SEO then look no further than Stellar Digital’s social media marketing services. We have a capable team of marketers that assist you in making your YouTube channel grow exponentially.

Engage With Your Audience

One of the most significant variables in the growth of your YouTube channel is audience engagement. If YouTube notices a large number of active users, your chances of being recommended increase. YouTube is a platform that encourages viewers to interact with videos and fully immerse themselves in the experience.

Follow these practices for increasing your audience engagement:

• Encourage subscribers to click the bell icon.
• Request your audience to comment below.
• Maintain a consistent schedule for posting.
• Producing quality content worth commenting on!
• Pin comments on the top and asks a question.

Create Playlists

The more videos you post the more difficult it becomes for people to navigate through your channel.
As a result, playlists are critical since they not only let you organize your channel by grouping your videos into categories, but they also appeal to users’ need to binge.

For instance, you can make a playlist of videos based on various categories such as how-to videos, educational videos, etc.

Promote Your Channel On Other Social Media Profiles

One of the amazing things about social media is that you can cross-promote content on different channels. Promoting your videos on your other social media channels and requesting people to subscribe is the best way to grow your audience. The idea behind this concept is if someone follows you on one platform and they like your post there. It is a great possibility that they could also follow you on another platform. Many YouTube content creators use video descriptions to include links to their social media accounts like Instagram, Twitter, and Facebook. Even while not everyone watches videos, those who do are actual fans or subscribers.

Embed Your YouTube Videos

Many creators look for the best places to promote their YouTube channel Such as other social platforms, websites, giving a link in a blog, collaborating, etc. Also, video content is proven to improve conversion rates and reduce bounce rates on-site. If you wish visitors to stick around a product page, blog post for a longer period than embed a video.

Conclusion

On a concluding note, we can say that when you start your YouTube channel you might face some challenges but by following the above-mentioned practices you not only boost your YouTube channel growth but also make your channel stand out from the competitors.

The key to success on YouTube is never to give up and maintain consistency in producing or posting your content. The important thing is following the process, the result will come automatically. But it is advisable that you take the assistance of a professional digital marketing agency or company for much refine results.